About us

We are FitBoutique. Founded in 2021 in Melbourne, Australia, with a passion for transforming the fitness space. From day one, our goal has been to redefine how people train by designing and manufacturing our own game changing equipment.

We control every part of our design and production process to ensure top tier quality, performance, and durability. Each piece is crafted using the highest grade materials, built to deliver lasting results.

We believe fitness should fit seamlessly into your life, whether you're training at home or in a studio. That’s why we create premium, professional grade equipment that’s accessible, effective, and enjoyable to use.

Our journey started with one idea. Reshape home fitness. The launch of our Hip Thrust Machine made glute training more effective and more accessible than ever, helping thousands achieve real results without needing a gym.

From there, we stepped into Reformer Pilates. Our reformers are built for both home and studio use, combining sleek design with solid construction. With hand stitched upholstery, German engineered springs, and precision crafted frames, every reformer reflects a commitment to detail and quality.

We proudly manage our entire manufacturing process. If something is not right, we fix it. Every FitBoutique machine is backed by a strong warranty and customer support that actually cares.

This is just the beginning. We are always evolving, creating new equipment, and pushing what is possible in fitness.

Join us as we shape the future of training, one breakthrough at a time.